Smokefree Starts in South Yorkshire
Engaging smokers in a journey to quitting.
A region-wide campaign across South Yorkshire focused on increasing awareness of the impact smoking has on mental health and why it’s important for people with poor mental health to quit. The focus was on dispelling myths and letting people know that stopping smoking will actually benefit their mental health as well as their physical health.
Working with 12 partner organisations across South Yorkshire, the campaign reached over 65,000 people through regional TV advertising and achieved 3500 visits to the website post campaign launch.
