diva creative scoops three awards at How-Do UK Public Services Communications Awards!

November 2011
News Item
Steven Key
17th November 2011

We’re really delighted to announce that we won a clutch of awards picked up at the prestigious How-Do UK Public Services Communications Awards on 15 November at Manchester’s Comedy Store.

Shortlisted in no less than five categories, diva was successful in winning two and being highly commended in a third.

“We’re absolutely delighted,” says Amanda Pearce, Director. “Winning these awards is particularly satisfying, as the judging panel comprises industry specialists, so we are really judged by our peers – it’s a fantastic tribute to the team at diva that our work in social marketing and social media has been recognised, and getting the Best Agency award is icing on the cake!”

diva won the following awards:

‘Best Use of Social Marketing’ for our Smart Girls Carry Condoms campaign. It led to a 47% increase in college students thinking it’s positive for young women to carry condoms.

‘Highly Commended Use of Social Media’ for our safe sex viral Game On. The video game-inspired campaign for young men received over half a million hits on YouTube in a month.

‘Best Agency’ – an award that recognises the agency’s professionalism, ability to deliver and creativity over and above the other entrants.

By Steven Key